Creating Your Cumulative Advantage feat. Mark Schaefer | Ep. 117


In this episode of Detail Therapy, Amy joins Mark Schaefer a globally recognized author, speaker, podcaster, and business consultant to talk about your cumulative advantage.

This episode is sponsored by the Good Morning, Good Life Planner which is now restocked! Get your copy here!

(4:09) Why do you do what you do?

Very simply, Mark talks about how he’s able to help people change their lives for the better! It’s his fuel, alongside his NINE published books, including his latest, “Cumulative Advantage: How to Build Momentum for your Ideas, Business and Life Against All Odds”.

(7:44) What is the Cumulative Advantage?

Amy shares an excerpt of “Cumulative Advantage” to kick off the discussion of what that means for each individual. Mark dives into his three main things that stand proven in his philosophy of momentum and advantage.

(12:30) Don’t Quit!

Amy shares her thoughts on the distractions that add pressure to, and steal time from our original goals and plans to be the best in the world at something! Mark speaks on how that aligns with focus and growth.

(16:00) Random Events & Luck

Amy and Mark discuss how random events or the concept of luck changes the perception and invitation of opportunity into our lives. Specifically, a random event in Mark’s life that led him to being on Amy’s podcast today (it all started with an AOL account).

(20:30) Having The Audacity to Stick With It!

Amy and Mark converse on how simply having the grit to stick with those initial advantages and work with what they’ve been given to make things happen. Mark talks about not giving up too soon and the concept of an overnight success.

(24:30) The Sonic Boom

Mark explains a new way to look at awareness that he’s called “The Sonic Boom.” It’s tied to a personal brand and the effort, and time, someone puts into their personal brand will help dictate the size of the sonic boom.

(27:00) Mark’s morning routine and closing questions

Amy chats with Mark about his morning routine that includes news, work and what the day has in store for him.

Activity-wise, Mark is an active person who enjoys water sports, hiking, tennis, and gardening. Anything outside and in the sunshine brings him joy!

Mark’s resources include discipline and organization based tools both digitally and old-school. He lives by his to-do list.

Amy closes the segment by asking Mark what it means to him to go after the life you want. Mark talks about how 2020 impacted him and his new outlook moving forward.

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